Cyber Secuity Product Marketing Manager

Competitive + Benefits
Telecommuting not available Travel not required

Job Description

The Applied Intelligence division of BAE Systems delivers solutions which protect and enhance the connected world. Everything we do creates a safer future.

We want to solve problems for our customers and by bringing together great minds, we can work together to make the world a safer place.

Role summary

BAE Systems is looking for a global product marketing expert to join our team and help take our marketing success to the next level. We're looking for a dynamic marketer to drive our propositions in the Cyber Security sector to ensure that they are delivered in market with world class execution.

At a global level our product marketing team produces content to position BAE Systems in our key verticals and sectors. The role bridges the gap between sales, pre-sales, engineering, product management and marketing to ensure our propositions align with the needs we're hearing from customers, prospects and the industry.

We're looking for an ambitious, hard-working, strategic and eloquent marketer with experience of product marketing within a fast-growing tech company. Providing product marketing support, messaging and content, we need a highly skilled PMM to be the driving force in defining, creating and delivering our propositions to market.

As a Product Marketing Manager, you will be responsible for the outbound marketing activities of our Cyber Security products. You will craft the problem and value oriented messaging for our products and services. You'll conceive and develop innovative marketing programs that drive demand. Attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities into benefits are crucial. In your role as a Product Marketing Manager you will be the expert in buyers, how they buy and their buying criteria and will transfer that knowledge to the sales channel.

This role can be based from the UK (Guildford, London, Gloucester or Leeds) or the US (Raleigh, North Carolina or Fort Lauderdale, Florida).

What you'll be doing

  • Collateral and Sales Tools - develop datasheets, brochures, presentations, case studies, videos and white papers
  • Thought Leadership - white papers, videos, byline articles, executive speeches
  • Demand Generation - serve as key input to the global campaign management team to define strategy of marketing programs that drive demand for our products
  • Product Positioning - develop and adapt core product positioning to the unique requirements that channel customers have
  • Direct and channel enablement - communicate the value proposition of the products to channel partners and develop the sales tools that support the selling process of our products by resellers and referral partners
  • Market intelligence - be the expert on your buyers, how they buy and their buying criteria; be the expert on your competition and how to win

What we're looking for

  • B2B enterprise software product or managed services marketing experience
  • Bachelors or Master degree, or international equivalent
  • Considerable past Product Marketing Manager experience
  • Experience in Cyber Security products or services, experience in managed security services a plus
  • Excellent understanding of the Cyber Security and IT services market
  • Familiarity with US and UK security regulations and standards (PCI, HIPAA, FFIEC etc)
  • Excellent written and verbal communication skills
  • Willing to travel up to 20%, internationally
  • Pragmatic marketing certification is desirable

Security Clearance is required for this vacancy. If you are not currently Security Cleared, you will need to be eligible for this and willing to go through the process. For more guidance on National Security Vetting please click here.

About BAE Systems Applied Intelligence

We help nations, governments and businesses around the world defend themselves against cyber crime, reduce their risk in the connected world, comply with regulation, and transform their operations. We do this using our unique set of solutions, systems, experience and processes.

Our success is down to our people. The changing nature of our business means that we're constantly looking for the brightest talent to help us fulfil our ambitions. As an experienced professional, we'll entrust you with responsibility; this means that you'll have client contact, variety and support from day one.

We'll encourage and support you to develop your skills and reward you as you grow. Whatever your area of expertise, you'll be much more than just a job title; you'll be an integral part of the business where your individual contribution makes a difference every day. Great minds deserve great rewards, so we also offer a very competitive salary and benefits package.

Diversity and inclusion are integral to the success of BAE Systems Applied Intelligence. Staying competitive in today's global marketplace requires an organisational culture where employees with varying perspectives, skills, life experiences and backgrounds - the best and brightest minds - can work together to achieve excellence and realise individual and organisational potential. We also welcome discussions about flexible working.

Division Overview: Commercial Solutions

BAE Systems has been in the business of protecting some of the world's most important assets and networks for over 100 years. We apply the same techniques, intelligence and strategy used in defending nations and governments to businesses as well. That's us - Commercial Solutions - a division of BAE Systems that specializes in providing businesses around the globe with the products and services they need to stay protected in today's connected world.

We offer a broad portfolio of on premise, managed and cloud-based products and services that are proven to protect our clients againstfinancial crime and persistent cyber attackers.

We aim to be a global industry-leading, cyber and financial crime products business and will do this by leveraging the BAE Systems brand and by delivering higher grade security solutions for our clients.

Help us secure a connected world by being an unseen hero. Apply now and be inspired.
Dice Id : DI14044
Position Id : 58622
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